We opened our first clinic in Texas over the weekend! Dr. TATTOFF is proud to bring our brand of tattoo removal and laser hair removal to Dallas. The clinic has been packed since the doors opened. We really appreciate the support that the fine folks of Dallas have shown us right out of the gate. Here's a video of Dr. Will Kirby on "Good Morning Dallas" discussing tattoo removal and laser hair removal at our newest clinic:

Dr. TATTOFF was featured on last night's season premier of The Real Housewives of Orange County on Bravo.

In the segment, Tamra Barney visted the Dr. TATTOFF location in Orange County to have tattoo removal performed on her ring finger name tattoo and her lower back tattoo of a yin yang surrounded by flames. Tattoo removal often follows a divorce, and Dr. TATTOFF is happy to help Tamra put the past behind her. 

Yesterday, TMZ tracked down Dr. TATTOFF's Dr. Will Kirby to ask him about tattoo removal options for Eva Longoria after her divorce from Tony Parker. Check out the video:

While tattoo removal has been the staple of Dr. Tattoff's business since 2004, recent public interest in various tattoo removal methods have brought much attention to the chain of tattoo removal clinics. In a recent article by USC's Michelle LaRue, tattoo removal expert Dr. Will Kirby and his brother and head of marketing for Dr. Tattoff, Ian Kirby, discussed trends in both tattooing and tattoo removal, as well as how the process of tattoo removal works. From the article:

The old ways of removing tattoos, according to Beverly Hills’ Dr. Tattoff employee Ian Kirby, do not sound fun.

“[People] would blast your tattoo off like a bazooka and leave a horrible scar. Other options for tattoo removal are dermabrasion which is like scrubbing it off with a wire brush, excision which is cutting it off and sewing the skin back together, you tend to have a scar that way.”

Kirby says laser treatment gets rid of tattoos without damaging the skin. “If you think of a pigment molecule like a marble under your skin and your body doesn’t want that pigment molecule there because it’s a foreign body but it’s a marble its too big for your body to remove. The laser comes in and it works like a hammer to smash that marble into a million different pieces that are really small and now they’re small enough for your body to remove.”

In 2009, Dr. Tattoff did fourteen thousand tattoo removal procedures. The youngest patient was fourteen and the oldest eighty-seven. The average patient was female between eighteen and thirty-four. Whether it was someone fresh out of jail, a USC student, or a customer who literally got his tattoo a few hours earlier, Kirby said they all had one thing in common: they wanted a fresh start.

“It’s more than getting a haircut, it’s more than getting your nails done, it’s more than getting a new apartment, it’s a brand new lease on life, it makes you feel like a new person,” says Kirby’s brother and co-worker, dermatologist Dr. William Kirby. Dr. Kirby sees ex-lovers names, fraternity letters, and the ever-so-trendy barbed wire tattoos every day. Some tattoos, however, are more extreme than others.

“I’m a big Willie Nelson fan, I’ve been to Lukenback, Texas, and I have seen Willie Nelson’s face on a woman’s private parts where her pubic hair is Willie Nelson’s beard,” says Dr. Kirby.

Where the tattoo is on the body and what type and color of ink used all determines how easily a tattoo can be removed. The closer the tattoo is to the heart, the easier it is to remove because there is more blood flow. Dr. Kirby says many of his patients – like the owner of Electric Body Tattoo – will clear up an area of skin in order to have another tattoo put in its place. More business for laser removal places can actually mean more business for tattoo parlors.

Visit www.drtattoff.com for more information on tattoo removal or to book a free consultation for your tattoo removal.